BUS180 MKTG10 AssignCh 14.docx - BUS 180 Introduction to Marketing Chapter Assignment To Central Arizona College Professor of BUS180 From Date April 1

BUS180 MKTG10 AssignCh 14.docx - BUS 180 Introduction to...

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BUS 180 Introduction to Marketing Chapter Assignment Central Arizona College To: Professor of BUS180 From: Date: April 1, 2018 Re: BUS180 Intro to Marketing Chapter Assignments Complete the information above and read assignment directions below. Chapter 14 Assignment Purpose: 1 Discuss the possible marketing implications of the recent trend toward supercenters, which combine a supermarket and a full-line discount store. Supercenters combine a full line of groceries and general merchandise with other services, including pharmacy, photos, hair salons, optical services and sales, and restaurants, all in one location. Consumers prefer these stores because it’s a one stop shop. But, supercenters are taking customers away from small businesses due to the stock and services available, and the same low prices. Many towns petition against supercenters because they are running family owned stores out of business. A good example of this is Walmart. There is a Walmart just about everywhere you go. The town that I am from, Brenham, Texas, actually did petition
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  • Spring '18
  • Gayle Haro
  • Business, Supermarket, Marketing Chapter Assignment, Marketing Chapter Assignments

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