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March 2 - March 2 Classic to neo-network system Dystopian...

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March 2 Classic to neo-network system Dystopian view of broadcasting “Vast Wasteland” –FCC chairman Newton Minow slams the TV industry o Not delivering good tv to the audiences o Challenges the networks to come up with better programming In the 1950s an 60s, primetime tv shows mostly represent women and minorities in traditional/stereotypical ways Progress made by civil rights and women’s movement in 60s and 70s encourages networks to re-represent these groups The Mary Tyler Moore Show o Women are main roles o Woman’s POV on issues like marriage and divorce Norman Lear (writer) focused on race issues with shows like All in the Family PTAR (prime time access rule) and Fin/Syn rules created by FCC in 1970 to reduce power of networks in program production o Not network feed during first hour of primetime o Only local programming or syndicated programming allowed during this time Fin/Syn Rules
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o Financial interest rules Networks own small proportion of programs they show
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  • Spring '07
  • Nasr
  • Television network, Fox Broadcasting Company, The CW Television Network, primetime TV shows, African American audiences

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