Ch6_Fri - why? How is it implemented? What specific threats...

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When we drop fear, we can draw nearer to people, we can draw nearer to the earth, we can draw nearer to all the heavenly creatures that surround us .” -- bell hooks
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Happy and Weak
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Video: No Logo Brand, Globalization & Resistance
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Why were brands created and how have they  evolved? What is lifestyle branding?  When did it develop and 
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Unformatted text preview: why? How is it implemented? What specific threats to democracy are posed by the emergence of global brand empires? How does the way Nike shoes are produced reflect new branding logic? How has the high visibility of big brands worked against the corporations that have built them?...
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This note was uploaded on 04/26/2009 for the course ADV 319 taught by Professor Kaseyfarriswindels during the Spring '07 term at University of Texas.

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Ch6_Fri - why? How is it implemented? What specific threats...

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