Chapter 4 - Kelsey Porter COMM 2600 February 16, 2009...

Info iconThis preview shows pages 1–2. Sign up to view the full content.

View Full Document Right Arrow Icon
Kelsey Porter COMM 2600 February 16, 2009 Chapter 4: The Systems Perspective on Organizations and Communication  A. The Systems Perspective Systems Approach     : emphasizes the important difference between a disconnected set of parts  versus a collection of parts that work together to create a functional whole o That function whole is called a “system” and in a system the whole is more than the  sum of its parts  o Example: In a marriage, family, team, or business, the  relationships  that exist among  people are what make the group a system  The Origins of Systems Theory in the Sciences o There is a parallel between view of physical world and classical approaches to  organizations  Scientific management relied heavily on time and motion studies to provide  data to managers about worker productivity and efficiency  o Einstein’s theory of relativity transformed how we saw the world What is time and space are not fixed but relative?  If time runs slower nearer the earth due to the influence of its gravitational pull,  does this imply that observations of what appears to be a fixed reality are  skewed by the observer’s position?  o Rather than conceptualizing time and motion studies within the limited framework of a  specific task, the interpretation of the task is expanded to include how it functions as  part of a dynamic interdependent system  Example: company can work hard to lower the cost of its production through  more efficient production, but if it fails to closely monitor consumer tastes, it  may end up failing anyway.  o Systems theory encourages us to explore how organizational effectiveness depends on  the coordination of the total enterprise Biology and General Systems Theory o Life sciences, especially biology, are contributors to systems theory. Why? A systems is  alive not because of any particular component or component process, but because of  the relationships and interchanges among processes Within any system there are subsystems, and it is the  connections  between  subsystems that define the characteristics of biological or living organisms o General Systems Theory    
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
Image of page 2
This is the end of the preview. Sign up to access the rest of the document.

This note was uploaded on 04/28/2009 for the course COMM 2600 taught by Professor Sanea during the Spring '07 term at Colorado.

Page1 / 4

Chapter 4 - Kelsey Porter COMM 2600 February 16, 2009...

This preview shows document pages 1 - 2. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online