HB100-10_Meeting_and_Events_overview

HB100-10_Meeting_and_Events_overview - HB 100, Session 10...

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HB 100, Session 10 Chapter 12 Meetings, Conventions, and Expositions and Chapter 13 Special Events
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Development of the Industry People have gathered to attend meetings, conventions, and expositions since ancient times Mainly for social, sporting, political, or religious purposes Associations go back many centuries to the Middle Ages and before
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Development of the Industry Meetings, incentive travel, conventions, and exhibitions (MICE) “MICE” tourists spend about twice the amount of money that other tourists spend
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Convention and Visitors Bureaus Not-for-profit umbrella organizations that represent a region/area in marketing the region to business- or pleasure-seeking visitors Primary outcome is to generate and increase tourism- related revenues of a region/city (looking for multiplier effect)
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Convention and Visitors Bureaus Enhance the image of tourism in the area Encourage both individuals and groups (meetings, conventions, trade shows) to visit and stay longer Assist associations and other groups with preparations and support for meetings etc. Encourage visitors to partake of the historic, cultural, and recreational opportunities the city or area has to offer Vocab: FAM trip
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Destination Management Companies For-profit service organizations within the visitor industry that offer a host of programs and services to meet clients’ needs … Clients: associations, corporations, incentive houses etc. Needs: airport greetings, transportation, VIP check-in, theme parties, activities and events etc.
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Meeting Planners may be independent contractors who provide their expertise/services (for a fee) to associations and/or corporations as the need arises or full-time employees of corporations or associations that have meeting planning needs
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Types of Meetings Clinic: Workshop-type educational experience in which attendees learn by doing Forum: An assembly for the discussion of common concerns Seminar: A lecture and a dialogue that allow participants to share experiences in a particular field Symposium: An event at which a
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This note was uploaded on 04/29/2009 for the course HB 265 taught by Professor Jaemincha during the Spring '09 term at Michigan State University.

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HB100-10_Meeting_and_Events_overview - HB 100, Session 10...

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