ch04stu - Chapter 4 Writing Process Phase 1: Analyze,...

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Business Communication:  Process and Product, 6e Mary Ellen Guffey Copyright © 2008   Chapter 4 Chapter 4 Writing Process  Writing Process  Phase 1: Analyze,  Phase 1: Analyze,  Anticipate, Adapt Anticipate, Adapt
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Ch. 4,   Mary Ellen Guffey,  Business Communication:  Business Writing Is… Business Writing Is… Purposeful Purposeful Persuasive Persuasive Economical Economical Reader-oriented Reader-oriented It is concise and doesn’t  waste the reader’s time. It focuses on the  receiver, not the sender. It conveys information  and solves problems. Its goal is to make the  audience accept the  message.
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Ch. 4,   Mary Ellen Guffey,  Business Communication:  Guffey’s 3-x-3 Writing Process Guffey’s 3-x-3 Writing Process Prewritin g Writing Revising Analyze Anticipate Adapt Research Organize Compose Edit Proofread Evaluate The writing process is recursive.
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Ch. 4,   Mary Ellen Guffey,  Business Communication:  Scheduling the Writing Process Scheduling the Writing Process Prewritin g Writing Revising about 25 percent of time about 25 percent of time about 45 percent for revising, 5 percent for proofing Don’t mar your effort by skimping on revising!
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Ch. 4,   Mary Ellen Guffey,  Business Communication:  Do All Writers Follow the Same Steps? Do All Writers Follow the Same Steps? Writers have different composition  styles. The order of writing steps may vary. The process is recursive, not linear. Collaboration and working with a  computer affect the writing process.
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 Mary Ellen Guffey,  Business Communication:  Do Short Messages Require a  Do Short Messages Require a  Writing Process? Writing Process?
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ch04stu - Chapter 4 Writing Process Phase 1: Analyze,...

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