3-19 - COM 225 Social Exchange Introduction Social Exchange Theorists view interpersonal relationships as an economic exchange of resources There

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COM 225 3-19-09 Social Exchange Introduction Social Exchange Theorists view interpersonal relationships as an economic exchange of resources There are a variety of theories Most theories share several common principles Six Root Assumptions 1. Human relationships are defined by outcome interdependence-all of the costs and rewards in that other persons life become the costs and rewards in your life 2. People form and continue those relationships that are profitable 3. Individuals in relationships are compelled to reciprocate rewards in order to assure future receipt of rewards 4. An indefinite number of rewards may be exchanged: physical, emotional, spiritual, etc 5. What is perceived as a “valued resource” is determined by the individuals in the relationship 6. The distribution of valued resources is rarely symmetrical: it’s all wrapped up in power; to the degree to which one person sees the relationship as more rewarding, they are going to lose power. As my dependence on you increases you lose power. Reward value goes up, dependence goes up-as dependence goes up, power goes down.
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This note was uploaded on 05/04/2009 for the course COM 225 taught by Professor Morrison during the Spring '08 term at Michigan State University.

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3-19 - COM 225 Social Exchange Introduction Social Exchange Theorists view interpersonal relationships as an economic exchange of resources There

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