Analyzing the Audience - Communication is -Means by which...

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Communication is -Means by which information is shared -Activities are coordinated -Decision-making is enhanced Poor written communication skills is the number one source of dissatisfaction that employers have with their employees Communication can take place by receiving a message but is only successful if the message is understood. Five components 1. Stimulus is an event internal (mind) or external (sensory organs) that pcreates the need to communicate. 2. Filter- You filter the stimulus to form the message based on our knowledge, experience, and viewpoints, which help us, interpret and decode the stimulus and decided on our message. Unique Perceptions include: experiences, culture, emotions, personality, knowledge, socioeconomic status, and other variables. 3. The Message- To achieve its goal the message depends on the purpose of the message, the content, your skills at communicating, how well you know your audience, and how much you hold in common with your audience. Get their attention and interest.
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4. The Medium-means of transmitting the message. The most common forms are not necessarily the best. The most used is email but the most effective is employee publications. 5. The Destination- message enters the sensory environment of receiver and the control is passed to from the sender to the receiver. Communication is not always a linear static process. You may simultaneously be sending messages at the same time; even changing the others messages by accident through facial expressions. Oral communication allows more ways to get a message across because of -Ability to clear up any questions -use nonverbal clues -provide additional info -use pauses and emphasis -voice tone to stress points- -Immediate Feedback For oral communication to be effective listening must be about as well.
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60 percent of all communication problems arise in business are caused by poor listening Email has replaced tradition memorandums, and letters Memorandum- a written message sent to someone within the SAME organization Letter- written message sent to someone OUTSIDE the organization Report - orderly and objective presentation of information that assist in decision making and problem solving. Writing is crucial because it serves as a major form of documentation Efficient reading is important due to technological society and information overload being a problem. Formal Communication Network is made up of the four types of communication downward, upward, cross-channel, and horizontal.
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Downward Communication- problem is that management may assume that because it is received it is understood. Downward messages recieve more attention, faster responses, and more approval than messages coming from peers or superiors. Upward Communication-
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This note was uploaded on 05/07/2009 for the course ACCOUNTING 21234 taught by Professor Jacobs during the Spring '09 term at UNC Charlotte.

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Analyzing the Audience - Communication is -Means by which...

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