MGT 497FINAL PAPER.doc - RUNNING HEADER STRATEGIC...

RUNNING HEADER: STRATEGIC INFORMATION TECHNOLOGY PLAN
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Apple – Strategic Information Technology Plan
Betty White
MGT497 - Strategic Technology Planning for Organizations
Dr. Jamillah Davis
02.06.17

STRATEGIC INFORMATION TECHNOLOGY PLAN
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Abstract
Apple, Inc. is a successful company for years now. The company faces issues just like
any other company. Apple Inc. changing day by day in order to overcome its competitors. This
paper provides Apple’s key business goals and IT strategy to support the goals. Management
Technology Information (MTI) is going to be assessed. I am going to assess sustainability,
stakeholder responsibility and technology innovation. There are six detailed factors of McGrath
and MacMillion’s Twelve Factors Evaluation. McFarlan & McKenney Strategic Grid Planning
Process is included along with the balanced score card analysis of Apple. The final pages of the
essay include plans for technology merger or acquisition, process model evaluation for
technology innovation, and final recommendation for Apple.

STRATEGIC INFORMATION TECHNOLOGY PLAN
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Strategic Information Technology Plan – Apple
Contents
Contents .................................................................................................................................... 3
Strategic Information Technology Plan - Apple .............................................................................. 5
Executive Summary ......................................................................................................................... 5
Introduction ...................................................................................................................................... 5
Key Business Goals ......................................................................................................................... 6
IT Strategy to Support Goals of the Organization ........................................................................... 6
Service .......................................................................................................................................... 6
Innovation .................................................................................................................................... 6
Security ........................................................................................................................................ 7
IT Foundation ............................................................................................................................... 8
Assessment of Management Technology Innovation (MTI) Capabilities ....................................... 8
Competitors .................................................................................................................................. 8
Information Technology Research & Development (R&D) ........................................................ 8
Employee Innovative Idea Capture Processes ............................................................................. 9
Strategy and Processes Supporting Internal Innovations of Entrepreneurs ................................. 9
Assessing Sustainability, Stakeholder Responsibility and Technology Innovation ....................... 19
Environmental Impact ................................................................................................................ 10
Evidence of Economic Success and Stakeholder Responsibility ............................................... 10
Social (Code of Conducts and Corporate Social Responsibility) .............................................. 11
Evaluation of the Company Stakeholder Responsibility and the Bottom Line ......................... 12
McGrath and MacMillion’s Twelve Factors Evaluation ................................................................ 13
Factor 1 ...................................................................................................................................... 13
Factor 2 ...................................................................................................................................... 13
Factor 3 ...................................................................................................................................... 14
Factor 4 ...................................................................................................................................... 14
Factor 5 ...................................................................................................................................... 15
Factor 6 ...................................................................................................................................... 15
McFarlan & McKenney Strategic Grid Planning Process ............................................................. 15

STRATEGIC INFORMATION TECHNOLOGY PLAN
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Balanced Score Card Analysis ....................................................................................................... 16
Financial Results ........................................................................................................................ 16
Customers ................................................................................................................................... 16
Human Resources ...................................................................................................................... 17
Sustainability .............................................................................................................................. 17
Plans for Technology Merger or Acquisition ................................................................................. 18
Process Model Evaluation for Technology Innovation .................................................................. 20
Final Recommendation .................................................................................................................. 21
Conclusion ..................................................................................................................................... 21
References ...................................................................................................................................... 22

STRATEGIC INFORMATION TECHNOLOGY PLAN
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Strategic Information Technology Plan - Apple
Executive Summary
Apple Inc. is an American multinational corporation that designs and manufactures consumer
electronics, computer software, and personal computers. The company's best-known hardware
products include Macintosh computers, the iPod, the iPhone and the iPad. Apple software
includes the Mac OS X operating system; the iTunes media browser; the iLife suite of
multimedia and creativity software; the iWork suite of productivity software; Aperture, a
professional photography package; Final Cut Studio, a suite of professional audio and film-