RTF 316M Lecture Notes Test 2

RTF 316M Lecture Notes Test 2 - RTF 316M Lecture Notes Test...

Info iconThis preview shows pages 1–3. Sign up to view the full content.

View Full Document Right Arrow Icon

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
This is the end of the preview. Sign up to access the rest of the document.

Unformatted text preview: RTF 316M Lecture Notes Test 2 27/09/2007 14:54:00 ← September 27 ← ← Laughing Matters ← ← Recall: Contesting from Within • Reworks what’s already there • Laughing with stereotypes instead of at them ← ← Recall: hegemony • Way of talking about culture and power ← ← Negotiation • Part of hegemony, says hegemony is never fixed, there is a constant struggle there • Explains how opposing groups struggle through culture o (militaristic metaphors) o the less-powerful group will make small ‘attacks’ on the power held by powerful group AND o the powerful group will respond by making concessions to the less powerful group (giving up some ground) o often, two steps forward, one step back; something lost and something gained. o Ex – masculinity – certain things men do and don’t do. Lately Metrosexuality has surfaced – dominant masculinity gave a little – men can wear pink shirts and we won’t call them gay. BUT masculinity and heterosexuality are still dominant. • Therefore, culture is full of texts (movies, shows, reports) that are “polysemous” – meaning, they carry multiple meanings o Some say that things have to be this way because they are almost always these struggles going on • Negotiations helps to explain why texts (movies, shows, ect.) can be both racists and anti-racist, sexist and anti-sexist, or anti-racist yet homophobic, etc. o “ambivalence” o ex – the cosby show – they can escape their blackness but still allow it show sometimes o ex – 1970s – proliferation of female lead roles – like Charlie’s Angels – sexist and anti-sexis at the same time – women running around without bras on but they are strong, smart women with guns BUT they all report to their male boss. o Texts have all these things happening at the same time • Also: commercial media must be ‘popular’ – this means that any message must be negotiated with the need to appeal to a certain audience (often, a broad audience) ← ← Difficulties of using humor • Producers can’t control how something is viewed o “are we all laughing for the same reasons?” o is everyone laughing because they are contesting from within or laughing AT the racist and offensive material? • what are the producer’s/artist’s intentions? o We only know what they tell us o Does the audience trust them?...
View Full Document

This note was uploaded on 03/25/2008 for the course RTF 316 taught by Professor Fuller during the Fall '07 term at University of Texas.

Page1 / 43

RTF 316M Lecture Notes Test 2 - RTF 316M Lecture Notes Test...

This preview shows document pages 1 - 3. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online