RTF 316M Lecture Notes Test 2

RTF 316M Lecture Notes Test 2 - RTF 316M Lecture Notes Test...

Info icon This preview shows pages 1–3. Sign up to view the full content.

View Full Document Right Arrow Icon
RTF 316M Lecture Notes Test 2 27/09/2007 14:54:00 September 27 Laughing Matters     Recall: Contesting from Within Reworks what’s already there Laughing  with  stereotypes instead of  at  them Recall: hegemony Way of talking about culture and power Negotiation Part of hegemony, says hegemony is never fixed, there is a constant struggle  there Explains how opposing groups struggle through culture o (militaristic metaphors) o the less-powerful group will make small ‘attacks’ on the power held by  powerful group AND o the powerful group will respond by making concessions to the less  powerful group (giving up some ground) o often, two steps forward, one step back; something lost and something  gained.    o Ex – masculinity – certain things men do and don’t do.  Lately  Metrosexuality has surfaced – dominant masculinity gave a little – men  can wear pink shirts and we won’t call them gay.  BUT masculinity and  heterosexuality are still dominant. Therefore, culture is full of texts (movies, shows, reports) that are  “polysemous” – meaning, they carry multiple meanings
Image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
o Some say that things have to be this way because they are almost  always these struggles going on Negotiations helps to explain why texts (movies, shows, ect.) can be both  racists and anti-racist, sexist and anti-sexist, or anti-racist yet homophobic,  etc. o “ambivalence” o ex – the cosby show – they can escape their blackness but still allow it  show sometimes o ex – 1970s – proliferation of female lead roles – like Charlie’s Angels –  sexist and anti-sexis at the same time – women running around without  bras on but they are strong, smart women with guns BUT they all  report to their male boss.   o Texts have all these things happening at the same time Also: commercial media must be ‘popular’ – this means that any message  must be negotiated  with the need to appeal to a certain audience (often, a  broad audience) Difficulties of using humor Producers can’t control how something is viewed o “are we all laughing for the same reasons?” o is everyone laughing because they are contesting from within or  laughing AT the racist and offensive material? what are the producer’s/artist’s intentions? o We only know what they tell us o Does the audience trust them?
Image of page 2
Image of page 3
This is the end of the preview. Sign up to access the rest of the document.

{[ snackBarMessage ]}

What students are saying

  • Left Quote Icon

    As a current student on this bumpy collegiate pathway, I stumbled upon Course Hero, where I can find study resources for nearly all my courses, get online help from tutors 24/7, and even share my old projects, papers, and lecture notes with other students.

    Student Picture

    Kiran Temple University Fox School of Business ‘17, Course Hero Intern

  • Left Quote Icon

    I cannot even describe how much Course Hero helped me this summer. It’s truly become something I can always rely on and help me. In the end, I was not only able to survive summer classes, but I was able to thrive thanks to Course Hero.

    Student Picture

    Dana University of Pennsylvania ‘17, Course Hero Intern

  • Left Quote Icon

    The ability to access any university’s resources through Course Hero proved invaluable in my case. I was behind on Tulane coursework and actually used UCLA’s materials to help me move forward and get everything together on time.

    Student Picture

    Jill Tulane University ‘16, Course Hero Intern