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Unformatted text preview: Observable characteristics (i.e. appearance, clothing), verbal and non-verbal communication are all taken into account Group discussions Group 1: Women are targeted because you have stay at home moms watching more TV. Its more profitable to target women because they can buy things that men and women would buy where as men can only buy things that are made for them. Women feel like they need to compete so US society does put more pressure on women than men to conform to a standard of beauty. Group2: On TV skinny is a big trend and skinny is the most favorable. Dorm room- backstage. Small talk- script. Cafeteria- front stage. Props- book, phone, bag. Group3: Lecture 10-16...
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- Fall '08