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MGT 368Section 14Date of Submission: 21 April, 2018Business PlanCloset Park
21stApril, 2018Shabnin Rahman Shorna (SRS3)Lecturer,Department of Management,North South University,Bashundhara, Dhaka.Subject: Submission of Business Plan on “Closet Park”Dear Ma’am,We have completed our group report on the business plan of our start-up Closet Parkas per yourinstructions. We have tried our best to work on it sincerely and carefully. We have had aremarkable experience by working on this project, which will prove useful in our future. Wemanaged to complete this task for the course MGT368.14 for the semester Spring 2018.We would like to thank you for giving us this opportunity to experience and work on aninteresting project as such. Therefore, we have gathered valuable knowledge and experience byworking as a group under your supervision and successfully completed the course for thissemester. We hope this report serves its purpose and is in accordance to your guidelines. Sincerely,“Group – 5”Tasnin Nawer Angel – 121 0347 042Md. Talha Mohaimen Adittya – 142 1438 030Musharrat Rahman Badhan – 141 1746 030Md. Nur-Ul Alam – 121 1005 030
Syed Asif Adnan – 132 0057 030EXECUTIVE SUMMARYCloset Park is an online tailoring platform where consumers (female) can order their desiredclothing and get delivered right to their door step. The main service of the company isproviding “Tailoring all sort of female clothing”. As there are lots of categories of womenclothing’s, we have segmented the whole women fashion wears into three main categorieswhich will have several categories, whose are: Ethnic Wear, Western and Custom made.Furthermore, by providing this service there are five entrepreneurs established a start-up withproper business structure. The service of Closet Park has greater demand among the womanpopulation in Bangladesh. Hence, this is creates a platform with more convenience andgreater efficiency for the context of country’s women population. Moreover, to serve thismarket Closet Park has robustly initiated their business with proper organizational structureand efficient manufacturing process. An intention to create a sustainable relationship ClosetPark has also emphasized on its marketing plan and designing effective communication toacquire their market share. The mission statement of the company is “to provide the trendydesigns that are either unavailable in Bangladesh Market or very much expensive formajority of the consumer at a very affordable cost”.And the vision of the company is “toplace them as a sustainable leading position in the apparel industry by providing mostreliable and efficient service”. The core intention of “Closet Park” is to bring a revolutionaryservice in the market which has and reliability and create a value for their customers. Inaddition to by achieving their goals and objective they also encourage the young generationto step forward to initiate their ideas and establish a business platform which can add value tothe society.