491 Presentation.pdf - Hudsons Bay Company Fiscal 2017 Leigh MacFadyen 43291153 Matthew Daniel Maramara 21405162 Eric Ong 17157165 Agenda Agenda

491 Presentation.pdf - Hudsons Bay Company Fiscal 2017...

This preview shows page 1 out of 16 pages.

Unformatted text preview: Hudson’s Bay Company Fiscal 2017 Leigh MacFadyen 43291153 Matthew Daniel Maramara 21405162 Eric Ong 17157165 Agenda Agenda Industry Overview Hudson’s Bay Company Strategy & Competitive Advantages Financial Performance Challenges Recommendations “A Skin for A Skin” The Competitive Environment $$ $$ $ $ “The future of retail will be defined by companies that think creatively about where the consumer and the world are headed.” Helena Foulkes HBC CEO Key Partners -Product designers -Raw material suppliers -Manufacturers -Distributors -WeWork -Real estate partnerships -Banks (mortgage on properties) -Hudson’s Bay Company Archives -Manitoba Museum -HBC Education Program -Social Responsibility Initiatives: -HBC Rewards partners: Imperial Oil/Esso, M&M Meat Shops, Chapters/Indigo, Kelsey’s/Montana's, Cineplex, etc -Airmiles -Instore partners: Sephora, Walmart, TopShop, WeWork Key Activities -Orders/shipping -Customer service -E-Commerce -Providing financial services -Real estate investment/planning -Maintaining partnerships -Operational management -Promotions Value Propositions HBC is a “diversified global retailer focused on driving the performance of high quality stores and their multichannel offerings and unlocking the value of real estate holdings” _____________ Revenue Streams -Physical stores -E-Commerce -Mobile app -Sanctioned events and stores that sell Olympic apparel -Hudson’s Bay Financial Services Customer Relationships -HBC Rewards -HBC MasterCard -HBC Credit Card -HBC Flowers -HBC Connections -Beauty events: personal appearances and master classes -How-To beauty videos -Social media: Facebook, Instagram, Twitter, official Hudson’s Bay blog -Personal shopper ________ _____________ Cost Structure -Design - Transportation -Raw materials - Human Resources -Logistics - Operational -Marketing _____________ Key Resources Physical: distribution network, manufacturing facilities, transportation, point of sales systems, buildings, equipment, inventory. Intellectual: partnerships, technology. Human: employees throughout entire supply chain, salesforce, management, external consultants, shareholders. Financial: debt financing, real estate, strategic partnerships, -Retail stores (all portfolio & Hudson’s Bay Financial Services) -Online -Social media -Olympic coverage -Olympic venues -Authorized Olympic retailers Customer Segments Hudson’s Bay: Consumers who want mid-high end brands, along with high-quality, fashionable merchandise at compelling value. Lord & Taylor: Consumers who want brand name clothing (particularly dresses), and a superior shopping experience. Saks Fifth Avenue: Consumers who prefer luxury brands. Saks OFF 5th: Consumers who want to buy luxury brands, but at a discount. Home Outfitters: Consumers who want affordable, yet high quality home decor Galeria INNO: Mid-high end brands Galeria Kaufhof: Mid-high end brands GILT: Consumers who want a large variety of high end to luxury items at their fingertips. ...
View Full Document

  • Left Quote Icon

    Student Picture

  • Left Quote Icon

    Student Picture

  • Left Quote Icon

    Student Picture