ENG 2320-M3.pdf - Characteristics of Successful E-Mail...

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These are the characteristics of successful e-mail messages and memos. Ch. 8, Slide 1 Mary Ellen Guffey , Business Communication: Process and Product, 5e Characteristics of Successful Characteristics of Successful E- Mail Messages and Memos Mail Messages and Memos Headings: Date, To, From, Subject Single topic Conversational tone Conciseness Graphic highlighting
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Always use the 3 x 3 process. Ch. 8, Slide 2 Mary Ellen Guffey , Business Communication: Process and Product, 5e Guffey Guffey’s 3 x 3 Writing 3 x 3 Writing Process Process Analyze and anticipate Research and compose Revise, proofread, and evaluate
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Ch. 8, Slide 3 Mary Ellen Guffey , Business Communication: Process and Product, 5e Revise, Proofread, and Revise, Proofread, and Evaluate Evaluate Revise for clarity. Revise for correctness. Plan for feedback. Spend more time on the last 3.
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Ch. 8, Slide 4 Mary Ellen Guffey , Business Communication: Process and Product, 5e Formatting E Formatting E- Mail Messages Mail Messages Write in complete sentences, and use upper and lowercase letters. Include a signature block, especially for messages to outsiders. E mail although often short still represents you, so always make a good impression. You never know when someone is making note of your effort.
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Ch. 8, Slide 5 Mary Ellen Guffey , Business Communication: Process and Product, 5e Communicating in the New Communicating in the New World of E World of E- Mail Mail To succeed, you must be able to: Express yourself concisely and quickly. Compose at the keyboard. Understand e-mail ethics, courtesy, and privacy issues. Remember, this is the company’s e-mail, not your e-mail.
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Ch. 8, Slide 6 Mary Ellen Guffey , Business Communication: Process and Product, 5e Smart E Smart E- Mail Practices Mail Practices Consider composing offline.
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  • Summer '16
  • E-mail, Mary Ellen Guffey

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