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Running head : FINANCIAL STATEMENT ANALYSIS1Financial Statement Analysis of TargetRandy T. Gill IIACC 205Professor ElliottApril 23, 2018FINANCIAL STATEMENT ANALYSIS2
Company DescriptionTarget Corporation is the second largest retail chain of discount generalmerchandise stores established in 1962. They operate 1,800 stores all over the United States, with locations in forty-nine states and the District of Columbia. Target works to create an exceptional experience for their guests and have a history of being committed and supportive of the communities where they do business by giving 5 percent of their profits (Target’s Corporation, 2017).Core Products or ServicesTarget offers an edited food assortment, including perishables, dry grocery, dairy and frozen items. They also offer electronics, apparel for all ages, personal care items, basic pet items, optical, and pharmacy. In stories you can find smaller hardwares tools, household needs, travel needs, and a small collection of popular books. Along with the national brands offered, target has an array of the company’s exclusive brands that belong to the company offered within the stores at competitive prices. A Brief HistoryIn 1881, Target’s founder, George Draper Dayton spent time exploring the midwest in search of opportunities for growth. He settled on Minneapolis,Minnesota and formed Dayton Dry Goods Company, today known as Target. He started the company on the personal principle in “the higher the ground of stewardship.” His stores were known for offering dependable
FINANCIAL STATEMENT ANALYSIS3merchandise, fair business practices, and a generous spirit of giving. In 1902,Dayton partnered with Goodfellow’s Dry Goods Company, the fourth largest department store in Minneapolis, Minnesota. Within a year he became the sole owner and President, then changed the name to Dayton dry Goods Company. The company grew and began incorporating other retail items such as apparel. In 1962, Dayton took a new perspective on mass marketingchanging the name of the stores to Target and creating the iconic symbol of the bullseye to represent the new name.

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