Business Plan
1
Chocolate Chip Business
Wesley B Redfern
American Public University
BUSN 318
9 October 20182018
Business Plan
2
Starting a business is something that most individuals will never have the guts or want
too to tackle it takes a particular type of person with drive determination and the ability to be
self-motivated. Starting a small business take exact planning and forethought to get everything in
order so that there is every reason for that business to be successful ( Zimmerman 2003).
Preparing a business plan is the first step in setting up a business to be a success.
A business plan
will allow one to take a step back and take a hard look at how the business should be run and
provide documentation for a lender is a loan is needed (Pinson pg.1 2000).
Executive summary
. – This is where one tries and convey the mission of their business
and explain what this business is and why it should be invested in (Asano 2016, Oct 31).
Chocolate chip cookies are irresistible to college students. There’s much competition
from local bakeries, but your cookies will be superior and popular with college students. You will
make them close to campus using only fresh ingredients and sell them for $1 each. Your
management team is excellent. You will market your product by placing ads in the school paper.
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- Business, Management, Small Business Management, Chocolate chip cookie, Zimmerman, Pinson
