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Human CommunicationsThe role of memory in the listening processMemory is “the process by which we encode, store, and retrieve information” as definedin Understanding Psychology. Each of these parts is different stages in the process of memory.The practice of recording information usable to memory is encoding, the saving and maintenanceof material in memory is storage, and the ability to bring material into awareness to be used isretrieval. If material is not properly stored in memory it cannot be used later when needed.In memory, there are three unique but related storage processes. These processes aresensory memory, short term memory, and long term memory. Sensory memory is a very shortterm element of memory and only retains sensory information after the stimuli has ended. Weunconsciously receive information here and it lasts only a few seconds. Next, there is short termmemory which is where information first begins to have meaning, and lasts 15-25 seconds.