Case Report - Beau & Arrow Part 2.docx - Case Bea and Arrow Part 2(Service Blueprint Case Question Help us put service standards in place to improve

Case Report - Beau & Arrow Part 2.docx - Case Bea and...

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Case : Bea and Arrow Part 2 (Service Blueprint) Case Question : Help us put service standards in place to improve customer experience Team # :14 Team Name : The A Team Section : 62350 Part 1 – Failsafe : What are the potential fail points indicated for Beau & Arrow on their service blueprint and the service standards they could implement to address these? (See details on the Case Overview.) Potential Fail Point Service Standard to Implement Overbearing/neglectful employees. Make sure customers are greeted with a brief conversation, but then let them shop on their own. Stay aware of the customers still, just don’t follow them. Not taking advantage of floor space. Put out racks that showcase new/sale items. Not having sufficient numbers of sizes per each item Adding more racks that utilize the floor space will help, ensure that there are sufficient numbers of each size available. Unsecure Dressing Rooms
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  • Spring '08
  • Wergin
  • Marketing, The A-Team, sufficient numbers, potential fail points, Unsecure Dressing Rooms

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