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Brien JohnsonGBA 490- 921Dr. Jeffery Martin8/26/18Case 1: Airbnb in 2016: A business model for a sharing economy 1. Using the example chart in the textbook for business models, illustrate and compare thevalue proposition for Airbnb, large hotels such as Marriot and Hilton and bed &breakfasts.Name AirbnbLarge Hotels Bed & Breakfasts Value Proposition Instead of owning properties, Airbnb acts asa technology platform were people can rent or list rooms or entire houses for rent.For a fee Airbnb allows home owners to list their properties for rent on Airbnb’s platformAirbnb’s easy to use app and website give tenants and renters, a quick and easy way to list and rent properties at the touch of a buttonOffer guest large single or multiple rooms.Provide amenities such as, spas, fine dining, gyms and pools.Are often located, and built to provide patrons with a scenic view.Small, owners offer several rooms in the house for guest to book.The rural locations in which many bed and breakfasts are located homie, and tranquil atmosphere.Often located in an area with great historical significance.Airbnb’s, large hotels, and bed and breakfast each have their own little niche in the lodging market sector. Each differing in size and target market.Because Airbnb’s specializes in offering a technology platforms for people to rent out rooms/entire houses, without actually owning the properties themselves, it give them a competitive advantage in the fact that they don’t have to be subjected to city, state, and federal regulation that hotels, as well as bed and breakfast must comply with.