5th meeting 2018.pdf - MENILAI KONDISI EKONOMI Perbedaan Produk dengan Platform Produk Ada produk(barang atau jasa yang diperdagangkan Memiliki mata

5th meeting 2018.pdf - MENILAI KONDISI EKONOMI Perbedaan...

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MENILAI KONDISI EKONOMI
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Perbedaan Produk dengan Platform Produk Ada produk (barang atau jasa) yang diperdagangkan) Memiliki mata rantai pasokan (supply- chain) Memperoleh bisnis melalui value creation yang dikerjakan (value created) Business model dengan menguasai aset Dengan dukungan produk/aset yang dilipatgandakan Mendapat manfaat dari skala ekonomis Platform Tidak membuat dan menjual produk, melainkan mempertemukan supply- demand, mengelola interaksi yang jangkauannya luas (dapat diperluas) Tidak menguasai supply chain Memperoleh bisnis melalui value creation yang dikerjakan pihak lain (value others create) Tidak memerlukan dukungan aset Mendapatkan manfaat dari efek jejaring (network)
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Platform Economy : Belajar dari Singapura Singapura mengandalkan sektor ritel sebagai backbone ekonomi nya Melihat tren retail yang turun, Singapura di bawah Sea Ltd membuka kran platform economy yang membawahi 3 area: pembayaran (AirPay), toko online (Shopee), dan online game (Garena).
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  • Fall '18
  • Bambang SBI
  • Business

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