week 7.docx - Postmodernism Abstract historical...

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Postmodernism Abstract: - historical understanding of the term postmodernism, in light of its use by members of the British design community in the late 1960s. -Postmodernism is commonly associated with distinct visual style and creative methodology. postmodern graphic design is characterized as an intellectual approach to making, which is often designated by the term ‘new thinking distinct visual style along with an intellectual rhetoric Design journal Discussion of post modernism in design -Federic Jameson -Jameson describes a tendency to incorporate ‘low’ and ‘high’ cultural forms within the same object.

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