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Entrepreneur Analysis Project- Tesla
1PROJECT – TESLA ANALYSISTable of ContentsExecutive Summary2Problem-Cost Reduction3Strategic Decisions3Operations Strategy5Forecasting5Competitive Strategy6Financial Productivity7Advantages8Disadvantages9Conclusion10References11
2PROJECT – TESLA ANALYSISExecutive SummaryTesla Motors was founded in 2003. Tesla designs, develops, manufactures and sells fullyelectric vehicles and energy storage systems and installs, operates and maintains solar and energystorage products (Profile: Tesla Inc., 2018). Tesla’s mission and vision statements reflect the nature of the company’s prominent allelectric automobile manufacturing and related businesses. Tesla states that their goal is to“accelerate the advent of sustainable transportation by bringing compelling mass market electriccars to market as soon as possible” (Tesla, 2018). Tesla’s first roadster was launched in 2008which in turn revealed Tesla’s cutting-edge battery technology and electric powertrain. Teslamarkets and sells its vehicles through a network of 80 stores located in North America, Europeand Asia. Business plan is very useful tool for Tesla business. A good business plan need to bereview periodically to make sure the company is meeting their short and long term objectives.Once review, management can take the necessary steps and strategies for the company tocontinue to grow. Continue growing not only to make profit but is also important for business todeal with the transformation of production and operational inputs into outputs that whendistributed will meet customer’s needs. This report will debate the positive and negative effectsthat Tesla Motors may have in regards to their recent decision to implement their semi truckwhile examining aspects of the company’s operation that are doing great and/or need potentialimprovement. Operational-Business plan
3PROJECT – TESLA ANALYSISTesla business plan provides an organizational structure that supports continuous businessgrowth. A traditional form is used to facilitate extensive control of the organization. Thecompany’s leadership effectiveness depends on the corporate structure and its ability todisseminate and support implementation of new strategies for not only business growth butimprovements as well. Tesla Motors operations management maximizes the company’s ability toimplement new strategies and manage operational activities making it dependent on theeffectiveness of the business structure while supporting strategic changes and implementations(Meyer, 2018). Problem-Cost ReductionTesla Motors appeals to the higher-end markets that desire not only luxury vehicles, butare also looking for a product from an innovative company that has respect for the environmentand a desire to do their part in making it better. However, with current economy and the earlystages of production and sales, Tesla Motors faces the manufacturer’s nightmare of quarterlylosses, with its largest loss occurring December 2017, coming in at $675.4 million (Rushe,
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Business, Automobile, Tesla Motors, Electric car, Electric vehicle, Plug-in hybrid