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Running head: ELECTROLUX AND GE APPLIANCES MERGER 1 Electrolux and GE Appliances Merger Name of Student Institutional affiliation
ELECTROLUX AND GE APPLIANCES MERGER 2 Electrolux and GE Appliances Merger Electrolux Appliances Company was established back in the early 20 th century in Stockholm, Sweden by Mr. Axel Wenner-Gren who came up with the first vacuum cleaner that was considered a world-class invention ( Ashenfelter, Hosken & Weinberg, 2013) . During its creation, it was called AB Lux and it only focused on the manufacture of outdoor lamps that use kerosene. However, in the mid-20 th century when it changed its name to Electrolux Appliances, it was already manufacturing a variety of home appliances commonly used in homes such as vacuum cleaners. Today, it is a multinational firm coming second in the manufacture of home appliances to American Whirlpool Appliances ( Raviv et al., 2017) . According to many scholars, they believe that the global growth and expansion of Electrolux Appliances is attributed its various mergers and acquisitions that it has acquired in recent years. GE Appliances was also established in the early 20 th century in Louisville, Kentucky, and it initially focused on manufacturing cooking appliances ( Ashenfelter, Hosken & Weinberg, 2013) . Currently, it manufactures a range of household consumer products such as

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