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Running head: IMPACT OF INFORMATION TECHNOLOGY ON COMMUNICATION1 Exploratory Writing 2 Student Name: Prof Name: University Affiliation: Prof: Date:
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IMPACT OF INFORMATION TECHNOLOGY ON COMMUNICATION 2 Impact of Information Technology on Communication References Fogg, L. (2009). Information and communication technology (1st ed.). Chandni Chowk, Delhi: Global Media. Fogg presents both pros and cons for the past and present channels of communication before and after evolvement of information technology. He alludes that traditional forms of communicating with the customers were slow which affected the productivity of the business. Modern communication is faster which improves easier market study segment by an organization. For instance, it is now easier to communicate with the target customers through advertising on the internet sites and social media sites. Bowman, J.p., & Klopping, I. (1999). Bandstands, Bandwidth, and Business Communication: Technology and the Sanctity of writing. Business Communication Quarterly, 62(1), 82-90.
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