Case 1 BSAD345.docx - Case Study 1 BSAD 345 1 The key factors in determining if this is a viable business opportunity for Josh Hannah and Matthew are to

Case 1 BSAD345.docx - Case Study 1 BSAD 345 1 The key...

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Case Study 1 BSAD 345 1. The key factors in determining if this is a viable business opportunity for Josh, Hannah, and Matthew are to examine their business plan and determine if this opportunity is an actual business opportunity that will come to fruition and provide long term returns on investments. The group needs to determine if there is a need for this product to be sold and how customers would have access to their product. If the market stays the same and the same infrastructure were to be used, the partners would have no issue in getting their product out to the masses. Demand for energy sources such as fuel is only increasing so the demand is there for the product and this does seem to be a viable business opportunity for the group. 2. The market drivers they should research and be aware of are market trends which will dictate price and demand are economic factors, technology factors, and government regulations. The availability of petroleum is key to keep an eye on as this will directly affect price. Just as
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