BMGT8130 Unit 2 Discussion 1 answers to my own discussions after questions from peers.docx

BMGT8130 Unit 2 Discussion 1 answers to my own discussions after questions from peers.docx

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Greetings Steven, Dr Haan & Class, Thank you both for responding to my initial post. I do agree with Barney (1991), in terms of maintaining a solid value based strategy to hold a competitive advantage as an organization against its competitors. To further expand on the importance of a value based strategy, I will relate my dissertation industry of the Hotel Hospitality Industry. These hotels in the hospitality industry relies on the brand or hotel’s image to win over repeat hoteliers and future ones over the competition (Bilgili, Candan & Bilgili 2014). According to the authors, by y building on the three factors below gives the hotel value based on their perception of the hotel's quality and image. The three factors are: Trust Social Benefit Special Interest These factors affect states that a solid value based strategy (Barney 1991), correlations the customer experience and perception towards the hotel’s bottom line (Lee, Jeong 2014). In response to Dr. Haan
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  • Winter '18
  • Alstott
  • Barney, Hotel Hospitality Industry

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