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Running head: MYSTERY SHOPPER WAL-MART 1 Mystery Shopper Wal-Mart Name Institutional Affiliation Mystery Shopper Wal-Mart For a long time, Walmart has been considered the most prominent retail store not only in the U.S. but also across the globe. The company was established more than 52 years ago by Sam Walton (Neff, 2016). Currently, Walmart has more than 12,000 retail shops in more than 30 countries. It is through the company’s transformative business operation model that has been able to succeed in the retail industry. While other organizations promote their products through sale and advertisement, Walmart has forever used the slogan of “low prices” to attract more customers. This strategy is tied to the belief that by providing low prices, the business is in a better position of achieving its intended goals through higher sales volume that leads to profit ( O’Connor, 2014) . Because many are interested in cheap products, low prices would lead to higher sales. The paper intends to give a Mystery Shopping report for Walmart summarizing the
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MYSTERY SHOPPER WAL-MART 2 findings, with recommendations for improvement and recognition of the company based on employee behavior and cleanliness and appearance.
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