20 point homework #1 market gap analysis S 2019.doc - MAJOR 20 POINT HOMEWORK ASSIGNMENT 1 MARKET GAP ANALYSIS DUE Name Row A Market Gap Analysis is

20 point homework #1 market gap analysis S 2019.doc - MAJOR...

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MAJOR 20 POINT HOMEWORK ASSIGNMENT # 1 MARKET GAP ANALYSIS DUE FEBRUARY 25, 2019 Name: _________ Row _________ A. Market Gap Analysis is uncovering markets where demand far exceeds supply. B. Your assignment is to complete 4 of the 6 steps of market gap analysis, which are as follows: 1. Pick an industry. It must be broad. Any industry is acceptable. 2. Identify your target market. 3. What are 10 problems that the target market has relative to the industry? DO NOT start with a business and identify problems of a business. Identify only problems that the customer or the target market has, not that a business has.
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