Case Study 2 Danaher Corporation.docx

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Running head: GROUP CASE TWO Group 2 Case Study Two: Danaher Corporation Brittany Alston Elizabeth Chimento Cory Pray Danielle Taylor BUSI 690 Liberty University October 7, 2018
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GROUP CASE TWO Table of Contents Executive Summary ………………………….……………………………………………… 4 Existing Mission, Objectives, & Strategies ………………...……………………..…….…. 4-5 New Mission Statement ………………………………………...………...… ....... ….………. 5 Customers …………………………………………………………………..……...….5-6 Products or Services ……………………………………………….….……………. 6 Markets ………….………………………………….………...……………………. 6 Technology ………….……………………..……….………...………………………. 7 Survival Concern ………….….…………………….….……..……………………. 7-8 Philosophy ………….………………………………….……..……………….……. 8 Self-Concept ………….……………….……………….……..………………………. 8 Public Image Concern ………….……………..……….……..………………….…. 8-9 Employee Concern …….……………………………………..………………………. 9 Analysis of Existing Business Model ………………………………………...…………. 9-10 SWOT Analysis………….…………………………………………………… ......... ………. 10 Internal Factor Evaluation Matrix……………………………………………………………………11 External Factor Evaluation Matrix…………………………………………………………..12 BCG Matrix Analysis ………….…………………………………..………...…….………. 13 Competitive Forces ………….………………………………………….………...….……. 13 Threat of Entrants ………………………………………….…..…...……………. 13-14 Supplier Bargaining Power ………….……………………………………..……. 14-15 Buyer Bargaining Power ………….…………………………………………..……. 15 Substitute Product Threat ………….…………………………………..…..……. 15-16 Existing Rivalries ………….……………………………………………...…..……. 16
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GROUP CASE TWO CPM & Analysis …………………………….……………………………………………. 16 Competitors’ Ratios & Analysis …………………………….………...……………………. 17 Current & Historical Financial Statements ……………………….…………………..…. 17-19 Ratios ……………………….………………………………………………….………. 19-20 Alternative Strategies ……………………….…………………………………………. 20-23
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