The Revolution is Just BeginningSession 1-2Course : ISYS6204 E-Business DesignEffective Period: February 2019
Learning Outcomes•Define e-commerce and describe how it differs from e-business.•Identify and describe the unique features of e-commerce technology and discuss their business significance.•Recognize and describe Web 2.0 applications.•Describe the major types of e-commerce.•Understand the evolution of e-commerce from its early years to today.•Identify the factors that will define the future of e-commerce.•Describe the major themes underlying the study of e-commerce.•Identify the major academic disciplines contributing to e-commerce.
AcknowledgmentsThese slides have been adapted from Kenneth C. Laudon E-Commerce 2014. 10 Edition. Pearson.
Outline•The revolution is just beginning•A brief History•Organizing Theme•Case & Discussion
•Open an online shop in market place(s). It can be in some platforms•Develop a website for your business and product profile (student can use template or free website)•The shop will start on week 2 and students should make presentation on session 13-14 and final presentation in session 25-26Semester Group Assignment
•Student has to design how make a strong engagement with the customers•The group performance based on engagement indicators such as: high comment, shop rate from customers, shop rank in the flat form, and a high sales is an advantage (not a must), etc.•The strategies in design the online shop such as: product display (photograph), sales script, automatic reply customers service are important. Semester Group Assignment(Continue)
The Revolution is Just Beginning
The first 30 second•The early years of e-commerce, during late 1990s, where a period of business vision, inspiration, and experimentation. •2000-2001, A period of retrenchment and reevaluation, which led to the stock market crash, with the value of e-commerce, telecommunications, and other technology stocks plummeting. •2002-2008, retail e-commerce grew at more than 25% per year. •Today, we are in the middle of yet another transition: a new and vibrant social, mobile, and local model of e-commerce growing alongside the more traditional e-commerce retail sales model exemplified by Amazon.
The first 30 second•19 years of e-commerce represents–Just the beginning–
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- Summer '19
- Kenneth C. Laudon