20181219045234D3328_Z11700010220174014Z11700000220154001P1-2 Revised.pptx - Course ISYS6204 E-Business Design Effective Period February 2019 The

20181219045234D3328_Z11700010220174014Z11700000220154001P1-2 Revised.pptx

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The Revolution is Just BeginningSession 1-2Course : ISYS6204 E-Business DesignEffective Period: February 2019
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Learning OutcomesDefine e-commerce and describe how it differs from e-business.Identify and describe the unique features of e-commerce technology and discuss their business significance.Recognize and describe Web 2.0 applications.Describe the major types of e-commerce.Understand the evolution of e-commerce from its early years to today.Identify the factors that will define the future of e-commerce.Describe the major themes underlying the study of e-commerce.Identify the major academic disciplines contributing to e-commerce.
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AcknowledgmentsThese slides have been adapted from Kenneth C. Laudon E-Commerce 2014. 10 Edition. Pearson.
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OutlineThe revolution is just beginningA brief HistoryOrganizing ThemeCase & Discussion
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Open an online shop in market place(s). It can be in some platformsDevelop a website for your business and product profile (student can use template or free website)The shop will start on week 2 and students should make presentation on session 13-14 and final presentation in session 25-26Semester Group Assignment
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Student has to design how make a strong engagement with the customersThe group performance based on engagement indicators such as: high comment, shop rate from customers, shop rank in the flat form, and a high sales is an advantage (not a must), etc.The strategies in design the online shop such as: product display (photograph), sales script, automatic reply customers service are important. Semester Group Assignment(Continue)
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The Revolution is Just Beginning
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The first 30 secondThe early years of e-commerce, during late 1990s, where a period of business vision, inspiration, and experimentation. 2000-2001, A period of retrenchment and reevaluation, which led to the stock market crash, with the value of e-commerce, telecommunications, and other technology stocks plummeting. 2002-2008, retail e-commerce grew at more than 25% per year. Today, we are in the middle of yet another transition: a new and vibrant social, mobile, and local model of e-commerce growing alongside the more traditional e-commerce retail sales model exemplified by Amazon.
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The first 30 second19 years of e-commerce representsJust the beginning
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  • Summer '19
  • Kenneth C. Laudon

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