Study Questions Chapter 14 4481 only.doc - Study Questions...

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Study Questions Chapter 14Distinguish between preference and acceptabilityThe preference test is between 2 samples and you have to say you prefer one over the other even if you don’t The Acceptability test you can dislike both What are some advantages of using the 9-point hedonic scale to rate the acceptability of several products instead of ranking the liking of those same products?Using the 9 point scale you get better idea of the degree of liking verse a ranking scales
What are the advantages of replicating samples in an acceptability test?

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