3303 Ch 3 Quiz.docx - Question 1 1 out of 1 points Which of...

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Question 1 1 out of 1 points Which of the following is a primary activity in the value chain? Selected Answer: delivering products to consumers Answers: delivering products to consumers setting up contractual arrangements process of finding vendors negotiating prices Question 2 1 out of 1 points Which of the following strategies is also called establishing high switching costs? Selected Answer: locking in customers Answers: locking in suppliers increasing production locking in customers reducing output Question 3 1 out of 1 points Which of the following primary activities describes collecting, storing, and physically distributing products to buyers? Selected Answer: outbound logistics
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Answers: customer service outbound logistics operations/manag ement sales and marketing Question 4 1 out of 1 points Porter's five competitive forces can be grouped into forces related to competition and forces related to supply chain ________ power. Selected Answer: bargaini ng Answers: consum ers bargaini ng labor rivalry Question 5 1 out of 1 points Jupiter Shop is an online store. Customers have to create an online account to purchase products. The purchased products are delivered free of cost. The address of delivery is stored, so that customers can choose the same address for future purchases. Jupiter Shop features seasonal discounts and exchange offers. It also accumulates redeemable points for regular shoppers. Which of the following statements describes the use of information systems (IS) by Jupiter Shop to lock in customers? Selected Answer: saving the delivery addresses Answers: providing free home delivery
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offering seasonal discounts saving the delivery addresses collecting feedback online Question 6 1 out of 1 points The difference between the value that an activity generates and the cost of the activity is called the ________. Selected Answer: margin Answers: margin liability equity overhe ad Question 7 1 out of 1 points Which of the following is true of a value chain? Selected Answer: It is a network of value-creating activities. Answers: It is a network of value-creating activities. It nullifies the importance of support activities.
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