Marketing assignment3.docx - 1 conduct a swot analysis for a hospitality company near your college SWOT Analysis of the Hotel near my college Strengths

Marketing assignment3.docx - 1 conduct a swot analysis for...

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1. conduct a swot analysis for a hospitality company near your college SWOT Analysis of the Hotel near my college Strengths: 1. Provide safe accommodation away from the college. 2. Provide employment opportunities for college students. 3. When people stay in a place, they consume local services and goods. They will visit local malls, eat in local restaurants, and shop in local stores. 4. High-Profit Margin Weaknesses 1. High Hotel Rates. 2. Unfavorable Tax Rates Opportunities
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1. The world is getting globalized, there are more booking and travelling options. Technology is providing a hand in helping the hotel industry grow. Threats 1.The family hotel has a cheaper price. 2.Public security issues directly or indirectly affect the development of the hotel 3 The recession in the world economy has reduced hotel ridership According to the previous analysis, I choose “Market Penetration” I chose "market penetration".
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