Buisiness Admin Capstone Assignment 2.docx - Assignment 2...

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Assignment 2Jacob L. BirchBusiness Admin CapstoneBUS499228VA003-1192-001Dr. Hassan YemerDue: 2/14/20191
Apple is a well-known corporation thanks to the development of its smartphones and other innovation in the technological market. Apple is one of the most important and influential names in the world. Apple’s achievements are connected to their abilityto use their strengths to overcome vulnerabilities and to utilizeopportunities in the industry environment. The business is involved in the development of many different tech products. Due to this, Apple must develop a distinct set of strategies to ensure they maintain their foothold in the competition and leave room for continued business growth.Apple has many strengths. Many of these strengths allow the company to overcome deficiencies, take hold of opportunities, andconfront threats in the environment. These internal factors are unique to the circumstances within the organization. A Strong brand image, High-profit margins, and Effective rapid innovation processes, I believe are the top three strengths within Apple. Bycontinuing to create new products, the company can produce more innovative products such as the iPhone. To maximize their strengths, Apple should continue to promote innovation and continue to inspire their employees to develop new and exciting ideas. Apple can offer profitable new products by way of a strongbrand image, a significant strength within the internal strategicfactor. It can increase profits even when the number of sales is 2
limited. The strategies lead to efficient innovation, which allows the company to stay ahead of the latest developments whichcreates space for competitive advantages. Apple's strengths are difficult to compete with, helping them to concrete its place in

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