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CLC PHASE 1CLC – Red GroupAsha LataJames BrownAmanda FuredyJennifer GannonGrand Canyon University: ENT – 435 – Intrapreneurship Innovation17th September 2017
CLC –Team RedIntroductionThere are several models currently in circulation that can be used to evaluate innovation.A few of those models, for example, are The Lean Start-Up Plan, NOMMAR, SNIFF, and thelinear and mental models of innovation. Innovation is the process of taking an idea and putting itinto practice and the innovative idea must be new and useful. Each model has different criteriafor evaluating the innovation process so it is important to choose the one that fits best and makesthe most sense. For our purposes and innovative idea, the Lean Start-Up Plan gives us the bestoption. What is meant by Lean Start-up Methodology? “The Lean Start-up is a scientificapproach to creating and managing startups and get a desired product to customers’ hands faster.The Lean Startup method teaches us how to drive a startup-how to steer, when to turn, and whento persevere-and grow a business with maximum acceleration. It is a principled approach to newproduct development” (Ries, nd.) The main principle that drives lean startup methodology isefficiency, and that efficiency means knowing exactly what customers will want, what the endproduct will look like and more importantly, how much the customer will pay. Our Lean Start-upmodel will introduce a new innovation of compact solutions for travelers for their personalproducts, which is regulated by the TSA, and discuss three key principles on which our plan isfounded on. Those three key principles are a summary of hypotheses into the business modelcanvas, customer development which includes feedback from the customers to help improve theproduct and agile development through repeated cycles.Asha Lata (Innovator 1- NOMMAR):2
CLC –Team RedThere are several advantages of making right decision on choosing the best innovationmodel to make changes to create new ideas. “Effective innovation provides the solution tomeeting this growth demand. NOMMAR provides the conceptual framework for identifying andadvancing the change ideas most likely to generate the value needed to create sustained growth”(Decision Innovation, 2017.Para1). NOMMAR is the six ways approach to evaluate the project,the steps include, customer needs, technology options, potential market, business model realisticapproach and finally the relevance of information. While taking the look into innovation with