Book notes - Chapter 7 Media Saturation low digital divide...

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Chapter 7 Media Saturation – low digital divide among different income families… 99% of teenager homes in America have a TV. - most experts believe that the high rate of obesity among American teenagers is due, in part, to the large amount of time participating in sedate activities (video games, TV, internet surfing, etc). TV Viewing during adolescence – 2.3 of HS students say that when they are watching tv they often are just killing time - solitude without the TV or music in the background can actually be a positive contributor to adolescents’ mental health Media content preferred by adolescents – few substantial social class or ethnic differences in the typed of shows adolescents watch – comedies top the list. Theories of Media Influence and Use Media Practice Model – A perspective on media use that emphasizes the fact that adolescents not only choose what media they are exposed to but also interpret the media in ways that shape their impact. Correlation – when two things go hand in hand Causation –when one thing actually causes another Reverse causation - when the correlation between two things is due not to the first thing causing the second, but to the reverse. Spurious Causation - when the correlation between two things is due to the fact each of them is correlated with some third factor The Impact of Adolescents’ exposure to controversial media content more than 70 percent of all shows popular among teenagers contain sexual themes more than 60% of TV programming involves violence Adolescents who spend a lot of time playing violent video games are shown to be more hostile. Given the millions of violent video games that have been sold, if playing video games had a significant impact on real-world violence we would be amidst a violence epidemic right now. However, juvenile violence has actually declined since peaking in the 1990s Drugs: for evert public service announcement discouraging alcohol use, teens will view 25-50 ads for alcoholic beverages Mass Media and Sec-Role Socialization Showing girls images of thin models increases their body dissatisfaction The Adolescent Consumer Viral marketing – ways of tapping into the peer teenage influence that ake advantage of the internet and other new technologies Chapter 8 – Identity Puberty and Identity Development - puberty plays an important role in provoking identity development during adolescence - undergoing the physical changes of puberty may prompt questions and feeling about the hidden inside changes, making teens wonder who they really are Possible selves – the various alternative identities that adolescents may adopt
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Future orientation – the ability and tendency to consider the long-term consequences of their decisions and imagine what their life might be like in the years to come. There is an impressive increase in this ability and awareness during adolescence. Social roles and Identity Development
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Book notes - Chapter 7 Media Saturation low digital divide...

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