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Unformatted text preview: Cable TV Number of Ads 9 $B$3>=$E$9 Binding $B$2 Magazine Number of Ads 8 $B$2=integer Binding $B$3 Cable TV Number of Ads 9 $B$3=integer Binding Sect. 001 Advertising 05/11/2009 Ms. Plasterr Number of Ads Cost Per Ad Audience Per Ad Magazine 8 $10,000 1,000,000 Cable TV 9 $5,000 250,000 Constraints Total cost of Advertising $125,000 Advertising Budget $125,000 Minimum Number of Magazine Ads 4 Minimum Number of Radio Ads 9 Size of Audience Reached 10,250,000 Required Audience 10,000,000 Sect. 001 Advertising Problem Page 3...
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This note was uploaded on 03/30/2008 for the course CMPSC 203 taught by Professor Walters,mary during the Fall '07 term at Penn State.
- Fall '07