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Montclair State UniversityNicholas Kay’s Report For:Junk Van Nicholas KayINFO290_04Ross Malaga10/24/2018
Junk Van’s StandingJunk Van has a nearly ideal place in the waste disposal industry. An edge that Junk Van has over the rest of the industry is that it is a medium-sized company (at least relatively for Canada’s junk-removal market). As the case study states, most of Canada’s junk removal companies fall under the category of the “one man one van” idea. Being that Junk-Van is comprised of 10 employees, it allows for the flexibility to actas a small company, while still having the support and power of a larger company. In other words, Junk Van has the capacity to be good at being able to accommodate its client’s needs on a personal level while having the influence and internal support of a larger corporation.Junk Van’s Strategy/ProblemsKingo was clever in seeing the opportunity of not having a physical office space designated to his business. The revenue that Junk Van would be using on rent can instead be utilized in other areas of the business such as “in your face” or direct marketing. This is the strategy that many businesses are moving in the direction of in the modern age and Junk Van is ahead of the curve. According to the data provided in the case study, this strategy seems to be proving effective for them. Besides Junk Van’s optimal position in the industry and witty cost benefit analysisof giving up a physical office space, there are still big picture problems that Kingo needssolved. With the right improvements, Junk Van has potential to do well. The biggest