Theory_-_Recommendation_-_Conclusion.docx - 2.2 Social Cost Theory Advertising is the backbone of informing and selling products to the customers

Theory_-_Recommendation_-_Conclusion.docx - 2.2 Social Cost...

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2.2 Social Cost Theory Advertising is the backbone of informing and selling products to the customers. Through advertisement, a company is able to gain the attention of the public and introduce to them the products (Business Queensland, 2017) . Based on our analysis to the video, we can notice that the company used social effects to debase the tastes of the public, physic desires by using a humans as means to advertise for their products, and effects on beliefs. Since 2011, Mr. Clean's promotion has substantial ramifications that the genuine work of a lady is cleaning the house. The thought behind the entire advertisement is to make cleaning appealing to men and test the possibility that ladies are the main ones who might be keen on a cleaning item. A P&G executive clarified the objective of the enormous cash shot is to tell couples that "cleaning can be 'a piece of the intrigue in a relationship.'" =It might appear to be odd to sexualize a CGI mascot that is unmistakably intended to focus on a more adult female audience, yet Mr. Clean is not the leading brand to do as such.
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