Week 2. Form Designwith audio.pptx - Forms Design...

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CRICOS #00212K Forms Design
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CRICOS #00212K Forms Forms are frameworks for communication, comprised of text and graphics, and including fixed and variable pieces of information. Forms Present and/or Capture information Give structure to information Determines the choice and order of information Are not always recognised as forms
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CRICOS #00212K Forms Said or unsaid? Forms are a kind of silent dialogue. The form asks questions, and the person who completes it answers them. What can be said is determined by the form, and what remains unsaid is determined by the person providing the answers. The completed form tells a story that has to be deciphered. The task of filling in the gaps is left to the imagination of the reader.
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CRICOS #00212K Forms Order or disorder? The concept of a form promises clarity, direction and security. Everything is meant to fit into a rigid hierarchy, regulated by straight lines, and every piece of information should have its own place. In actual fact, however, forms are often hotbeds of chaos and confusion.
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CRICOS #00212K Costs related to forms 1950’s Hoover Commission in the US 1983, Business Forms Management Association Printing (design, proof, print, warehouse) 4.4% File management (Storage, retrieval, disposition) 11.2% Clerical (requisition, shipping, storing, entry, checking, approval, filling, retrieval, transcribing) 84.4% Storage and distribution 2% Procurement (purchase, receiving, accounting) 3% Printing 5% Management procedures (system design and training) 15% Use (labour, machine cost, space cost, downtime) 75%
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CRICOS #00212K Butterfly ballot US president election form, Florida, 2000
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CRICOS #00212K Persuading people to answer Asking for the right information Making questions easy to answer Writing useful instructions Making the form flow easily Taking care of the details Making the form look easy Testing Choosing form controls Relationship Conversation Appearance Three-layer model Jarrentt, C., Gaffney G. Forms that Work. Morgan Kaufmann.
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CRICOS #00212K Personas
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  • Spring '16
  • Payment, Credit card, Morgan Kaufmann, Mrs. Porter

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Christopher Reinemann
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