LIBERTY BUSI 613 JOURNAL ARTICLE REVIEW 2.docx

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Running head: BUSI 613 JOURNAL ARTICLE REVIEW 2 1 BUSI 613 Journal Article Review 2 Marc Hoeksema Liberty University
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BUSI 613 JOURNAL ARTICLE REVIEW 2 2 BUSI 613 Journal Article Review 2 Amaral, J., Anderson, E., & Parker, G. (2011). Putting it together: How to succeed in distributed product development. MIT Sloan Management Review, 52 (2), 51-58. Author’s Purpose The process of distributed product development has become very complex as globalization continues to expand. As an organization looks to improve its product or process development, the need for outsourcing, offshoring, and alliance building may be necessary to improve innovation efforts and may require the orchestration of multiple organizations separated by cultural, geographic and legal boundaries [Ama11]. Global innovation has caused rapid advancements in the attempt to gain competitive advantage over an organization’s competition to deliver product or process development at a superior level while engaging with outsourced third- party partners. There are critical success factors involved in order for distributed product development to be implemented successfully and this article, through its many years of research, provide insight and strategies to combat against some of the barriers an organization will face utilizing this process. The authors of this article have done extensive research and consulted with numerous companies over a decade in order to give a complete comprehension of how to effectively implement distributed product development. Background of the Issue The authors’ identified several background issues that can disrupt the distributed product development process. One of the leading issues with distributed product development failure is the inability of the organization to distribute activities effectively and the lack of defining proper boundaries. It is critical for the organization to define the activities that it plans on completing
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BUSI 613 JOURNAL ARTICLE REVIEW 2 3 within its organizational process along with defining the outsourced activities to deliver clear specifications of progress. As the research suggested, following the authors’ outlined process will improve the overall product of the distributed product development process.
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