RUNNING HEAD: Mobile SEO
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Mobile SEO
MGMT 221: Introduction to Management Information Systems
Module 6.3: Case Study: E-Commerce and Mobile Commerce
Chas Phillips
Embry-Riddle Aeronautical University
Professor Amro Saud
April 28, 2019

MOBILE SEO
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Abstract
This dissertation serves to scrutinize Mobile SEO’s influence on today’s, on demand economy,
mobile e-commerce. The events that led to search engine optimization being utilized will be
highlighted. I will also make use of specific examples where SEO has directly affected growth
and production over the past two decades. Heavy emphasis will be placed on the development of
SEO throughout the years, in order to maintain a stance that is non-bias as possible. Mobile SEO
has spawned a string of enterprises in itself, therefore, this will serve to bolster the overall tone
of the essay and allow the reader to develop their own opinions. Critical analysis is the
foundation through which I will accomplish my overall objective. This research is heavily
specified and is not meant to persuade the audience towards Mobile SEO as a benefit. By the
conclusion, it is my hope that the audience is well informed on the topic and subsequently,
facilitates greater means of discussion.

MOBILE SEO
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Mobile SEO
Introduction.
Mobile Search Engine Optimization (SEO) encompasses optimizing your website for users on
smartphones and tablets. This also entails making your website accessible by search engine
crawlers and the like. Generally, when conducting research and presenting information to an
audience the first thing they ask is why is this important? Therefore, Why is Mobile SEO
