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Ch.9- Causal AttributionBB-1

Ch.9- Causal AttributionBB-1 - Chapter 9 Causal Attribution...

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Chapter 9: Causal Attribution
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Attribution To make sense of social world, we try to: Understand causes of other people’s behavior Social psycs are interested in what kinds of explanations we make and how we go about making them *Heider (1958) said we are all scientists of a sort Motivated to understand others well enough to manage our social lives, we observe, analyze, and explain their behavior. Explanations we come up with our attributions .
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attribution - linking a cause to an instance of behavior - one’s own or that of other people The Pervasiveness and Importance of Attribution Explanatory Style and Attribution Explanatory style - a person’s habitual way of explaining events, typically assessed along three dimensions: internal/external, stable/unstable, and global/specific
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Attribution and Single- Instance Observation Discounting principle - idea that we should assign reduced weight to a particular cause of behavior if there are other plausible causes that might have produced it Augmentation principle - idea that we should assign greater weight to a particular cause of behavior if there are other causes present that normally would produce the opposite outcome
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