Group 11 Case Analysis Ch 1 .pdf

Group 11 Case Analysis Ch 1 .pdf - Running head CASE...

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Running head: CASE ANALYSIS PERFORMANCE LAWN EQUIPMENT REPORT Case Analysis Performance Lawn Equipment Report Kashan Saeed, Daniel Lopes, Kristy Rhodes, and Nader Altiti Florida International University
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CASE ANALYSIS PERFORMANCE LAWN EQUIPMENT REPORT 2 Abstract This paper explores data provided on production, sales, B2B2C satisfaction, and product tests for a tractor and mover company. The company operates in five different territories in the world. From the studies conducted we were able to conclude that company has exceptional production processes, satisfaction is high between both consumers and dealers, and sales are consistent throughout year. The company added a new venture ten years ago which is generating more revenues than the initial product PLE specialized.
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CASE ANALYSIS PERFORMANCE LAWN EQUIPMENT REPORT 3 Case Analysis Performance Lawn Equipment Report PLE, a privately-owned company based in Saint Louis, Missouri, specializes in the manufacturing of traditional lawn mowers. In the last ten years, the company expanded its product line by adding a medium sized diesel-powered lawn tractor. PLE markets and sells its products in North America, Europe, South America, China, and the Pacific Rim. With the data provided on the Excel workbook, we were able to analyze the PLE’s monthly production, sales, B2B2C satisfaction, and product tests in the different territories it operates from 2010 to 2014. With the provided data, we analyzed customer satisfaction with the feedback provided on the surveys the company send to dealers and customers. The results were astonishingly good on both ends from the consumer and dealer. The company manufacturing processes are very efficient as the movers fail ratio calculation came to 1.8% from the three thousand tested. Another quick analysis proved that the revenues generated from tractors sold are much higher than the movers sold. This comparison tells us that the company made a well-calculated risk of entering into the market of tractors. We were also able to learn a strong signal with the demand for their products remaining constant through the year with no hyper fluctuations.
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  • Fall '08
  • ZANAKIS
  • Mower

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