EBM AnalysisEBM Analysis: EBM as a Business PracticeCanadian Home Builder: Mattamy HomeThis article discuss about the Canadian home builder and its efforts in sustainability. Specifically focusing on the expansion project in the greater Toronto area; Mattamy home is the largest privately own builder in Canada. The analysis of the success or failure of Mattamy home expansion project is based on the company’s efforts to operate under an ecosystem based management (EBM) approach. The analysis will incorporate the six aspects of EBM and will determine whether the expansion follows every aspect successful or not. A further look into Mattamy home’s sustainability efforts are also discussed along with their success with the ENERGY STAR program.Abstract
EBM AnalysisIntroductionHome ownership rates in Canada are among the highest in the world with the 2011 census from Statistics Canada showing the trend to own continuing to climb and reaching 69%. “(Marr, G.,2015). Emissions in Canada’s commercial and residential buildings increased by 14 Mt between 1990 and 2005, and then remained relatively stable around the 2005 levels through to 2011“(Marr, G.,2015). Still, since 1990 buildings have accounted for about 12% of Canada’s GHG emissions in any given year. Despite a growing population and increased housing stock and commercial/institutional building stock, the stability in emissions since 2005 is attributed mainly to energy retrofits, as 40% of the floor space has seen some level of energy retrofit between 2005-2009 “(Environment Canada). This presents a great opportunity for home builders to positively impact the building sector and environment by reducing greenhouse gas emission. Home builder sectors are always looking for expansion opportunities to increase their profits andposition in the industry. These expansion projects can have serious effects on the environment. This article will focus on Mattamy home, Canada’s largest home builder and how the expansion adheres to the six aspects of Ecosystem Based Management (EBM). This success or failure of
EBM Analysisthe expansion project will be based on the EBM system perspective. The article future discusses other programs implemented by Mattamy home, in regards to sustainability.The expansion ProjectMattamy Homes isCanada'slargest new home builder, with operations acrossCanada.They have built more than 60,000 homes in 150 communities, and counting. InCanada, those communities stretch across theGreater Toronto Area, as well as inOttawaandCalgary. ”( TORONTO, Nov., 2013 /CNW/) In 2013, - Mattamy Homes have entered into a joint-venture partnership with Urbancorp, another Greater Toronto Area's leading home-building companies to build the Downsview Park Community. ”( TORONTO, Nov., 2013 /CNW/) The project is a 63-acre master-planned community on the former military base located in the centre of the Greater Toronto Area and home to one of the largest parks in Toronto,as well as surrounding amenities already in place.
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Greenhouse gas, Greater Toronto Area, EBM Analysis, Mattamy Homes