Week 07 - Mini Task 5.doc - Huiqi Zheng MKF 2121 26690004 MINI TASK 5 1 For each of the following research situation propose an appropriate sampling

Week 07 - Mini Task 5.doc - Huiqi Zheng MKF 2121 26690004...

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Huiqi Zheng 26690004 MKF 2121 MINI TASK 5 1. For each of the following research situation, propose an appropriate sampling frame (list or set of instructions), survey method, sampling technique and a brief explanation for why the proposed sampling plan is appropriate. a. The Little Sichuan restaurant in QV would like to understand customer satisfaction with its new menu offerings by recruiting 80 diners to answer a survey Sampling frame: ask if customers are satisfied with the new menu while they settle bills. Survey method: Mall-Intercept Personal Interviews. There’re only 80 customers in sampling size. Moreover, only a few questions will be asked for satisfaction at the new menu, like 1. How do you feel about our new menu? Or; 2. What improvement do you think the new menu should have?
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