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Unformatted text preview: -Combine text and context (what we see with what it means)-Ideology: a theory of social reality, and its systems of beliefs and assumptions National Culture-“nation” is a construction: how is this achieved? How is it transmitted?-Avoid fallacy of a national culture-self-conscious national cinema vs. unselfconscious national cinema-Hollywood can stand in for our national culture-U.S. is unselfconscious Ideology in the Text-ideology is a relationship between audience and text-How does ideology become located in the text? (forces of production made for ideological concerns)-How is ideology revealed in the text? Issues in Ideological Analysis-pleasure-dominant ideologies really DO dominate-Narrative and form are essential to ideological production-Realism and invisibility-Are the pleasures of film “outside” ideology?...
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This note was uploaded on 03/30/2008 for the course COMM 150 taught by Professor Jordan during the Summer '99 term at Penn State.
- Summer '99