Marketing Plan Template Task 3 CARLO.docx - BSBMKG609...

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BSBMKG609 Develop a marketing plan Marketing Plan Template NatureCare Products Marketing Plan template Introduction Although, NatureCare products has been a successful company, and that its products have been known throughout Australia, this company aims to increase and wide its portfolio of products to achieve new markets and more clients. In that regards, it is important to write this marketing plan to illustrate what are the process and steps as NatureCare products can achieve the new objectives. Background NatureCare products have been developing and managing products for skin care, those product are: Cleansing creams to soothe skin during make-up removal. Primary ingredients are Shea butter to nourish the skin and plant the skin, and plant extracts rich in essential oils with regenerating and anti-inflammatory properties. This product is for delicate and mature skins and can also be used as a baby cream. This product is in the grow stage of its lifecycle. There has been a significant sale of this product that represents the 60% of the company revenue. Multi Protection Day Moisturizing Creams for dry to normal skin types that help protect the skin during the day. It contains shea butter and extracts from fragile green algae that provides hydrating and protective properties. This product is in the maturity stage of its lifecycle. There has been a significant sale of this product that represents the 30% of the company revenue. Regenerating facial scrub to clean off dead skin cells to promote regeneration of healthy new cells. This product can be used on most skin types. This product is in the maturity stage of its lifecycle. There has been a significant sale of this product that represents the 10% of the company revenue. NatureCare Products is based in Brisbane, Queensland Australia. It commenced business in 1996, manufacturing and retailing eco-friendly, high quality beauty skin care products. The business was established to cater for a growing demand for skin products that contain eco-friendly and natural ingredients. There is also an emphasis on eco-friendly packaging.

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