Benchmark 2.docx - Anaya 1 Corporate Social Responsibility(CSR Corporate initiative to assess and take responsibility for the company's effects on the

Benchmark 2.docx - Anaya 1 Corporate Social...

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Anaya 1 Corporate Social Responsibility (CSR) : Corporate initiative to assess and take responsibil- ity for the company's effects on the environment and impact on social welfare. The term generally applies to company efforts that go beyond what may be required by regulators or environmental protection groups. Corporate social responsibility may also be referred to as "corporate citizenship" and can involve incurring short-term costs that do not provide an immediate financial benefit to the company, but instead promote positive social and environmental change. () Purpose of Assignment : It is a commonly held belief that many smaller businesses appre- ciate their customers more, hold themselves to higher environmental standards, and value the communities in which they serve. It is the purpose of this assignment for stu- dents to research, analyze, and make rational decisions on the best ways for compa- nies to uphold CSR. Students will work individually, in order to gain a better understanding of how CSR im- pacts all areas of a business’ operations. Students will not only research to see what companies have done in the past and what issues have arisen, but also make recom- mendations for future decisions based on the critical thinking model utilized in this course. Goals of Assignment : 1. Research two (2) companies in the same industry. One company will be a large na- tional or multinational firm, and the other will be a local or regional company. 2. Use the various models of CSR to analyze the decisions and operations of each com- pany. 3. Provide opportunities to display Critical Thinking outside of the classroom and with real-world situations.
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