Wk3disc_BUS688.docx - Imagine that you are a developer...

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Imagine that you are a developer interested in building a shopping mall. However, you are interested in building a shopping mall that is “green” so that your mall has a competitive advantage over other shopping malls. Apply the “eco-advantage mindset” to identify considerations that you should make in the design, products, services, and processes of the mall that would enable you to achieve your goal. Respond to at least two of your classmates’ postings. The eco-advantage mindset has five principles that are recommended to be followed to ensure that a company is on the right path and these principles are: look at the forest, not the trees, start at the top, adopt the Apollo 13 principle-“no” in not an option, recognize that feelings are facts, and do the right thing (Esty &Winston, 2009). In looking at the forest, not the trees the WaveRiders consider the time frames of the investment and strategy decisions, what the full range of potential for those investments are and what the possibilities are for adding value for the entire process. In starting at the top, the eco-advantage mindset starts at the owner of the company and trickles down through every branch. In Adopting the Apollo 13 principle, management sets high goals and assigns tasks without flexibility in their ability to attain them. Next is the recognize that feelings are facts, in this, top performers have an instinctual understanding or feeling of the perspective that the NGOs, employees, customers, communities and other stakeholders have on how well the company is adhering to their environmental performance and reputation. Lastly is doing the right thing and that is the inherent belief that caring for the environment should come naturally and even if the goals of eco sustainability doesn’t pay off right away, it’s still important to follow through. If I were to build a green “mall”, I would want to take a few things into consideration; the amount of energy that is used in air conditioning/heating, lighting, running the escalators, the materials that are used in the bags that are used for merchandise, the toilets in the bathrooms being no-flush or dry flush, the use of toxic free cleaners, the use of recyclable materials in building and decoration and compost facilities.
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  • Fall '15
  • David Makhanlall
  • Cigarette, Shopping mall, Life cycle assessment, Volvo

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